HappierLeads vs KickFire: Website Visitor ID Comparison


See the exact people visiting your website and Follow up with them.

KickFire offers IP-based company identification. Here's how HappierLeads provides more value with personal-level visitor identification.
HappierLeads Advantages
- Personal-level ID: Individual contacts, not just companies
- Direct contact data: Email and phone included
- Remote worker coverage: Beyond office IP addresses
- Simple pricing: No complex API tiers
IP-Based vs Personal-Level
IP-Based Limitations
- Only works for office visitors
- Misses remote and mobile workers
- Reveals company, not person
- Requires additional research
HappierLeads Approach
- Multiple identification methods
- Works for remote workers
- Reveals actual individual
- Contact info ready to use
The Remote Work Reality
With hybrid and remote work common, IP-only identification misses significant traffic. HappierLeads uses multiple signals to identify more visitors.
See the Difference
Try HappierLeads free and experience personal-level identification beyond IP matching.
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Website Identification FAQs
Does Happierleads have a Free trial?
What is Happierleads?
HappierLeads is the only solution that enables you to identify, qualify, and engage with your anonymous B2B website visitors—all within a single tool. No additional licenses or integrations with other outreach automation tools are necessary.
Who typically uses Happierleads?
Happierleads is used by Sales, Growth, and Marketing teams across various industries. If you are a B2B company, we are the solution for you. Sales teams use the platform to turn anonymous traffic into opportunities and increase productivity. While on the other hand, Marketers use the platform to automate lead generation, increase conversions.
How is this different from Clearbit, 6Sense, or DemandBase’s Website Identity Solutions?
Most companies rely on ‘Reverse IP Lookup’ technology to connect IP addresses with company names. At Happierleads, we use a completely different approach—our fully-permissioned, proprietary publisher network—allowing us to identify the exact individuals visiting your website. Discover more about how we identify your site visitors here.
Why is Happierleads ranked number #1 for data quality on G2 and Capterra?
Happierleads offers an advanced feature that automatically filters out bots, ISPs, and other non-qualifying traffic sources to ensure you receive only high-quality leads. Additionally, unlike other tools, Happierleads provides the flexibility for you to manually remove leads as needed.




