HappierLeads vs TechTarget Priority Engine: Website Visitor ID
See the exact people visiting your website and Follow up with them.
TechTarget Priority Engine provides intent data from their tech media properties. Here's how HappierLeads compares for identifying visitors on your own website.
Different Approaches
- TechTarget: Intent from their media network
- HappierLeads: Identification from your own website
HappierLeads Advantages
- Your website visitors = your highest intent
- Personal-level identification included
- No dependency on third-party content
- More affordable for most teams
First-Party Data Value
Someone researching on media sites shows general interest. Someone on your website is evaluating you specifically. First-party visitor data captures the highest-intent moments.
Best For
- Teams wanting to leverage existing traffic
- Companies outside TechTarget's coverage areas
- Budget-conscious organizations
- Teams needing personal contact data
Capture Your Traffic
Try HappierLeads free and turn your own website traffic into qualified leads.
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Website Identification FAQs
Does Happierleads have a Free trial?
What is Happierleads?
HappierLeads is the only solution that enables you to identify, qualify, and engage with your anonymous B2B website visitors—all within a single tool. No additional licenses or integrations with other outreach automation tools are necessary.
Who typically uses Happierleads?
Happierleads is used by Sales, Growth, and Marketing teams across various industries. If you are a B2B company, we are the solution for you. Sales teams use the platform to turn anonymous traffic into opportunities and increase productivity. While on the other hand, Marketers use the platform to automate lead generation, increase conversions.
How is this different from Clearbit, 6Sense, or DemandBase’s Website Identity Solutions?
Most companies rely on ‘Reverse IP Lookup’ technology to connect IP addresses with company names. At Happierleads, we use a completely different approach—our fully-permissioned, proprietary publisher network—allowing us to identify the exact individuals visiting your website. Discover more about how we identify your site visitors here.
Why is Happierleads ranked number #1 for data quality on G2 and Capterra?
Happierleads offers an advanced feature that automatically filters out bots, ISPs, and other non-qualifying traffic sources to ensure you receive only high-quality leads. Additionally, unlike other tools, Happierleads provides the flexibility for you to manually remove leads as needed.
What about U.S. state privacy laws, like the California CCPA and CPRA?
