Bring more qualified leads with a blog written for your ICP
ICP Alignment runs a blog on your own domain, writes for the buyers you want and rewrites any article that pulls in the wrong crowd. Because Happierleads identifies the person behind each visit, you see your ICP match go up week by week.
Trials include 3 articles and an import of up to 50 posts. No card needed.
Your content decides who shows up
Write a beginner's guide and you get students. Write about free tools and you get people who will never pay. ICP Alignment points every article at the people you sell to.
Written for your buyers
Topics, examples and calls to action come from your ICP: the job titles, industries and company sizes you want to reach.
See who it really attracts
Every identified reader gets an ICP score, including the visitors your filter would quietly drop from Leads.
Fixed when it misses
When an article draws the wrong people, AI rewrites the parts responsible and keeps a log of every change.
Know who each article brings in
Happierleads names the person behind each visit, with their title, company, size and country, then scores them against the ICP you set in Qualify. You see the match per visitor, per article and per week.
- check_circleScored before exclusions. People your ICP filter keeps out of Leads still count here, so you see the full picture of who your content attracts.
- check_circleColour-coded match. Red below 60%, orange from 60 to 89%, green at 90% and up.
- check_circleLinked to the lead. Open any visitor to see why they scored what they did and which article they read.
Articles that get better after every miss
When the latest readers of an article fall short of your ICP, the next rewrite targets exactly what drew them in: the angle, the examples, the title or the call to action. The URL never changes.
- check_circleEvery version kept. See what changed, why it changed and how the next readers scored.
- check_circleAutopilot or approval. Let rewrites publish on their own, or approve each one first.
- check_circleOne click to revert. Restore any earlier version at the same URL.
Live on your domain in minutes
We read your website and fill in your logo, colours, call to action and topics for you. You check them, add one DNS record, and your blog is live.
- check_circleblog.yoursite.com or yoursite.com/blog. Your main site stays untouched.
- check_circleBring your existing blog. We import your articles with the same URLs, headings, images and videos.
- check_circleChoose your pace. Decide how many new articles go out each day.
Rewrites that protect your rankings
URLs never change
Rewrites publish at the same address, so you never build redirect chains or lose the links pointing at an article.
Article and FAQ schema
On every post, with breadcrumbs, canonical tags and an up-to-date modified date.
Clean retirements
An article that no longer fits your ICP returns 410 Gone and leaves the sitemap.
Sitemap and RSS
Kept current on every publish, so search engines pick up new articles fast.
Internal links
Related articles link to each other, so readers keep reading and topics build authority.
Pick how many articles you want each month
An add-on to your Happierleads plan. Rewrites of existing articles are included, and with any pack we migrate up to 1,000 of your existing posts for free.
- 3 new articles
- Import up to 50 posts
- ICP match for every visitor
- Rewrites included
- Free migration up to 1,000 posts
- Autopilot or approval
- Rewrites included
- Free migration up to 1,000 posts
- Autopilot or approval
- Rewrites included
- Free migration up to 1,000 posts
- Autopilot or approval
Moving more than 1,000 posts? Talk to us about a custom migration.
Questions about ICP Alignment
Does ICP Alignment change my main website?
No. Your blog runs at blog.yoursite.com with one DNS record, or at yoursite.com/blog through a proxy rule on your server. Your main site stays exactly as it is.
Can I bring my existing blog?
Yes. We import your existing articles with the same URLs, headings, images and videos. Trials import up to 50 posts. With an article pack, we migrate up to 1,000 posts for free.
How is the ICP match measured?
Happierleads identifies the person behind each visit and scores them against the ICP you set in Qualify. Visitors your ICP filter would exclude are scored too, so you see who your content really attracts.
Will rewrites hurt my SEO?
Rewrites keep the same URL, so there are no redirect chains. Canonical tags, the sitemap and the modified date stay current, and every article carries Article and FAQ schema. An article that no longer fits your ICP is retired with a 410 status and removed from the sitemap.
Do I have to approve every change?
You choose. Autopilot publishes new articles and rewrites automatically and logs every change so you can revert it. Approval mode holds everything until you approve it.
How much does it cost?
Article packs are a monthly add-on: 10 articles for $19, 30 for $49 or 60 for $89. Rewrites of existing articles are included. Trials get 3 articles and an import of up to 50 posts.
Start bringing in the buyers you want
Connect your blog, keep your existing posts and watch your ICP match climb.
