🌍 New Feature

We can now identify exact visitors in 173+ countries including the US, Canada, Australia, and more!

View global coverage

Side-by-side comparison · 2025

Happierleads vs Vector

Vector tells you which companies visit your site. Happierleads tells you who — with names, emails, and a built-in sequencer to reach them immediately.

  • Person-level identification, not just company names
  • Built-in email outreach — no extra tools needed
  • Global coverage across 173+ countries
  • Starts free — no credit card required
20,000+
Teams using Happierleads
4.8/5
G2 rating · 500+ reviews
173+
Countries covered
From $99
No credit card needed
Feature comparison

Happierleads vs Vector — head to head

FeatureHappierleadsVector
Global visitor coverage (173+ countries)
Company-level identification
Person-level ID (name, email, LinkedIn)
Built-in email sequencer
Session recordings
AI lead scoringPartial
ICP exclusion filters
LinkedIn verification
Usage-based pricing✗ Seat-based
Starts free (no credit card)✗ Demo required
Fully managed done-for-you
Entry price / monthFrom $99~$200+ (not public)
Why teams choose Happierleads

Everything Vector does — plus the outreach layer

Vector gives you company intel and pushes it to your CRM. But then what? You still need to find the right person, get their email, and build a sequence in another tool. Happierleads does it all.

👤
Person-level identification
See the actual person visiting your site — their name, verified email, LinkedIn profile, and job title. Vector only shows the company.
✉️
Built-in email sequencer
Identify a visitor and reach out in the same platform. No Outreach, no Salesloft, no additional spend. Sequences run automatically.
🎯
ICP exclusion filters
Only count leads that match your ideal customer profile. Filter out irrelevant industries, company sizes, and geographies — reduce your bill by up to 90%.
🎬
Session recordings
Watch exactly what each identified visitor did on your site. See which pages they read, how long they spent, and what triggered their visit.
💰
Usage-based pricing from $99
Pay per identified lead — not per seat. Start free with no credit card. Vector requires a sales demo and doesn't publish pricing.
🤝
Fully managed option
Not ready to do it yourself? Our team runs visitor identification and outreach for you end-to-end, with a 30-day money-back guarantee.

See who's visiting your site — right now

14-day free trial. No credit card. Setup in 5 minutes with a single script tag.

Start free trial →

See why people like you choose Happierleads

Customer profile images
Star rating
4.8
from hundreds of reviews on G2
Start free 14-day trial
G2 Logo Star rating

Great tool for capturing web visitors

"It allows us to identify visitors and rate them for quality, then it allows us to capture their contact detail and setup email automations."

Profile Pircture
Andrew J.
Fractional Fractional Chief AI Officer (CAIO)
G2 Logo Star rating

Learn who's browsing your website!

"I can automate my marketing and reaching efforts with ease. You set it up one and the platform does it all for you with minimum input from you. "

Profile image
Savin D
Creative Director
G2 Logo Star rating

Get more leads with your website!

"Happierleads provide accurate data about the website that visits my website. Knowing who is visiting my website is gold and I can spend less in ads.."

Jana M.
Robin H.
Head Of Growth at Swapcard
testi background
faqs

Website Identification FAQs

Does Happierleads have a Free trial?

We show you who is visiting your website for free for 14 days. If you’d like to keep using it afterward—and export a CSV or send emails via our built-in Email Automation app or your CRM—the cost is $99/month.

What is Happierleads?

Happierleads is the only solution that enables you to identify, qualify, and engage with your anonymous B2B website visitors—all within a single tool. No additional licenses or integrations with other outreach automation tools are necessary.

Who typically uses Happierleads?

Happierleads is used by Sales, Growth, and Marketing teams across various industries. If you are a B2B company, we are the solution for you. Sales teams use the platform to turn anonymous traffic into opportunities and increase productivity. Marketers use the platform to automate lead generation and increase conversions.

How is this different from Clearbit, 6Sense, or DemandBase’s Website Identity Solutions?

Most companies rely on ‘Reverse IP Lookup’ technology to connect IP addresses with company names. At Happierleads, we use a completely different approach—our fully-permissioned, proprietary publisher network—allowing us to identify the exact individuals visiting your website. Discover more about how we identify your site visitors here.

Why is Happierleads ranked number #1 for data quality on G2 and Capterra?

Happierleads offers an advanced feature that automatically filters out bots, ISPs, and other non-qualifying traffic sources to ensure you receive only high-quality leads. Additionally, unlike other tools, Happierleads provides the flexibility for you to manually remove leads as needed.

What about U.S. state privacy laws, like the California CCPA and CPRA?

If you are compliant with these state-level regulations, the use of our product will not change that compliance status. We can now identify exact visitors in 173+ countries including the US, Canada, Australia, and many more. For GDPR-restricted countries (primarily EU member states), we use reverse IP lookup which only provides company information to adhere with GDPR requirements.

How accurate is the visitor identification?

Most reverse-IP tools only identify the company. We go further — using our permissioned publisher network we identify the exact person behind the visit and enrich them with verified work email and LinkedIn data. Match rates depend on traffic geography, but customers typically see person-level identification on 30–55% of B2B sessions and company-level on 80%+.

How long does setup take?

About 5 minutes. Sign up, paste a single tracking snippet into your site (or install our GTM template / WordPress plugin), and identified visitors start appearing in your dashboard within a few hours. No engineering project required.

What if my website doesn't get much traffic?

You don't need huge traffic to win — most of our customers have under 10,000 monthly visitors. Even on lower-traffic B2B sites a handful of identified buyers per week often pays for the tool many times over. You can also pair it with our 175M-contact database and outreach engine to build pipeline beyond just your site visitors. And if your own traffic is still growing, we also provide third-party intent signals — data from across the web that tells you which companies are actively researching solutions like yours right now, so you can reach them even before they land on your site.

Does it integrate with my CRM and outreach tools?

Yes. Push identified leads directly into HubSpot, Salesforce, Pipedrive, Zoho, GoHighLevel, Slack, or anything that supports Zapier and webhooks. CSV export is available on every plan, and our built-in email and LinkedIn outreach engine lets you act on identified visitors without leaving Happierleads.

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