How Fanatics built a $1B+ global sports platform with 9,500 employees and 100M+ fans
Fanatics is building the leading global digital sports platform — enabling fans to Buy, Collect, and Bet. With ~900 sports properties, 2,500 athletes, and over 2,000 retail locations, Fanatics has redefined how sports fans engage with their favorite teams worldwide.
Fanatics: the global digital sports platform connecting fans, leagues, and athletes
Fanatics is building the leading global digital sports platform. The company ignites the passions of global sports fans and maximizes the presence and reach for hundreds of sports partners worldwide by offering products and services across three major verticals: Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming.
Fanatics has an established database of over 100 million global sports fans, a global partner network with approximately 900 sports properties — including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners — plus 2,500 athletes and celebrities and 200 exclusive athletes.
The company operates over 2,000 retail locations, including its Lids retail stores, and employs more than 22,000 people committed to relentlessly enhancing the fan experience globally.
Tools and technologies Fanatics uses
Fanatics runs a large-scale e-commerce and digital platform powered by a diverse technology stack spanning cloud infrastructure, marketing, analytics, and mobile:
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Key decision-makers at Fanatics
Verified contact data for senior decision-makers across Commerce, Collectibles, Betting & Gaming, and Operations at Fanatics.
Download the full database of 175M B2B contacts
Every contact for Fanatics — and every other company on Earth — in one CSV. Free updates for life.
download Download 175M contacts| Name | Title | Country |
|---|
| Sarah Chen | VP Sales | s.chen@stripe.com | 🇺🇸 US |
| Michael Davidson | Head of Growth | m.d@fanatics.com | 🇺🇸 US |
| Priya Patel | CMO | priya@figma.com | 🇺🇸 US |
| Lars Eriksen | VP Marketing | lars@spotify.com | 🇸🇪 SE |
| Akira Tanaka | CRO | akira@mercari.com | 🇯🇵 JP |
| Emma Wilson | Head of Sales | emma@monzo.com | 🇬🇧 GB |
| Carlos Vargas | VP Revenue | c.vargas@rappi.com | 🇲🇽 MX |
| Sophie Müller | Director Sales | sophie@n26.com | 🇩🇪 DE |
| James O'Brien | Chief of Staff | james@intercom.com | 🇮🇪 IE |
| Aisha Khan | VP Sales | aisha@razorpay.com | 🇮🇳 IN |
| Sarah Chen | VP Sales | s.chen@stripe.com | 🇺🇸 US |
| Michael Davidson | Head of Growth | m.d@fanatics.com | 🇺🇸 US |
| Priya Patel | CMO | priya@figma.com | 🇺🇸 US |
| Lars Eriksen | VP Marketing | lars@spotify.com | 🇸🇪 SE |
| Akira Tanaka | CRO | akira@mercari.com | 🇯🇵 JP |
| Emma Wilson | Head of Sales | emma@monzo.com | 🇬🇧 GB |
| Carlos Vargas | VP Revenue | c.vargas@rappi.com | 🇲🇽 MX |
| Sophie Müller | Director Sales | sophie@n26.com | 🇩🇪 DE |
| James O'Brien | Chief of Staff | james@intercom.com | 🇮🇪 IE |
| Aisha Khan | VP Sales | aisha@razorpay.com | 🇮🇳 IN |
Frequently asked questions about Fanatics
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