Personal-Level Website Visitor Identification: The Complete Guide
See the exact people visiting your website and Follow up with them.
Personal-level identification goes beyond company reveals to identify the actual individuals visiting your website. Here's why it matters and how it works.
Company vs Personal-Level ID
Company-Level (Traditional)
- Reveals: 'Someone from Acme Corp visited'
- You still need to find the right contact
- Research required before outreach
- Delayed follow-up
Personal-Level (HappierLeads)
- Reveals: 'John Smith, VP Sales at Acme Corp visited'
- Contact info included (email, phone)
- No research needed
- Immediate outreach possible
Why Personal-Level Matters
- Speed: Contact visitors same day
- Accuracy: Reach the actual interested person
- Efficiency: No manual research required
- Personalization: Reference their specific visit
How It Works
Personal-level identification uses multiple data signals:
- First-party data matching
- Business contact databases
- Cross-device identity resolution
- Continuous algorithm refinement
What You Get
HappierLeads personal-level identification provides:
- Full name and job title
- Business email address
- Phone number
- LinkedIn profile
- Company information
- Pages visited
Experience Personal-Level ID
Try HappierLeads free and see the difference personal-level identification makes.
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Website Identification FAQs
Does Happierleads have a Free trial?
What is Happierleads?
HappierLeads is the only solution that enables you to identify, qualify, and engage with your anonymous B2B website visitors—all within a single tool. No additional licenses or integrations with other outreach automation tools are necessary.
Who typically uses Happierleads?
Happierleads is used by Sales, Growth, and Marketing teams across various industries. If you are a B2B company, we are the solution for you. Sales teams use the platform to turn anonymous traffic into opportunities and increase productivity. While on the other hand, Marketers use the platform to automate lead generation, increase conversions.
How is this different from Clearbit, 6Sense, or DemandBase’s Website Identity Solutions?
Most companies rely on ‘Reverse IP Lookup’ technology to connect IP addresses with company names. At Happierleads, we use a completely different approach—our fully-permissioned, proprietary publisher network—allowing us to identify the exact individuals visiting your website. Discover more about how we identify your site visitors here.
Why is Happierleads ranked number #1 for data quality on G2 and Capterra?
Happierleads offers an advanced feature that automatically filters out bots, ISPs, and other non-qualifying traffic sources to ensure you receive only high-quality leads. Additionally, unlike other tools, Happierleads provides the flexibility for you to manually remove leads as needed.
What about U.S. state privacy laws, like the California CCPA and CPRA?
