HappierLeads vs Cognism for Website Visitor Tracking


See the exact people visiting your website and Follow up with them.

Cognism is an enterprise sales intelligence platform. Here's how HappierLeads compares for teams focused specifically on website visitor identification.
Different Approaches
- Cognism: Full sales intelligence suite with visitor tracking
- HappierLeads: Focused visitor identification solution
HappierLeads Advantages
- Built specifically for visitor identification
- Personal-level identification focus
- Affordable without enterprise commitment
- Quick setup and time to value
When to Choose HappierLeads
- Visitor identification is your primary need
- You don't need a full sales intelligence suite
- Budget matters to your decision
- You want personal-level identification
Platform Complexity
Enterprise platforms offer many features - but if you mainly need visitor ID, those features add cost without value. HappierLeads gives you exactly what you need.
Try Focused Visitor ID
Try HappierLeads free and see if focused visitor identification meets your needs.
You might also like
Website Identification FAQs
Does Happierleads have a Free trial?
What is Happierleads?
HappierLeads is the only solution that enables you to identify, qualify, and engage with your anonymous B2B website visitors—all within a single tool. No additional licenses or integrations with other outreach automation tools are necessary.
Who typically uses Happierleads?
Happierleads is used by Sales, Growth, and Marketing teams across various industries. If you are a B2B company, we are the solution for you. Sales teams use the platform to turn anonymous traffic into opportunities and increase productivity. While on the other hand, Marketers use the platform to automate lead generation, increase conversions.
How is this different from Clearbit, 6Sense, or DemandBase’s Website Identity Solutions?
Most companies rely on ‘Reverse IP Lookup’ technology to connect IP addresses with company names. At Happierleads, we use a completely different approach—our fully-permissioned, proprietary publisher network—allowing us to identify the exact individuals visiting your website. Discover more about how we identify your site visitors here.
Why is Happierleads ranked number #1 for data quality on G2 and Capterra?
Happierleads offers an advanced feature that automatically filters out bots, ISPs, and other non-qualifying traffic sources to ensure you receive only high-quality leads. Additionally, unlike other tools, Happierleads provides the flexibility for you to manually remove leads as needed.




