HappierLeads vs Apollo.io for Website Visitor Tracking
See the exact people visiting your website and Follow up with them.
Apollo.io is known for its sales database. How does it compare to HappierLeads for website visitor identification? Here's what you need to know.
Different Core Strengths
- Apollo: Contact database with visitor tracking add-on
- HappierLeads: Visitor identification as core focus
HappierLeads for Visitor ID
- Personal-level visitor identification
- Higher identification rates
- Purpose-built for this use case
- Real-time alerts included
When to Use Each
Choose HappierLeads When:
- Visitor identification is primary need
- You want the best identification rates
- Personal-level data matters
- You already have a contact database
Consider Apollo When:
- You need an all-in-one sales platform
- Contact database is your main need
- Visitor tracking is a nice-to-have
They Can Work Together
Many teams use HappierLeads for visitor identification and Apollo for the contact database. Best of both worlds.
Try Focused Visitor ID
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Website Identification FAQs
Does Happierleads have a Free trial?
What is Happierleads?
HappierLeads is the only solution that enables you to identify, qualify, and engage with your anonymous B2B website visitors—all within a single tool. No additional licenses or integrations with other outreach automation tools are necessary.
Who typically uses Happierleads?
Happierleads is used by Sales, Growth, and Marketing teams across various industries. If you are a B2B company, we are the solution for you. Sales teams use the platform to turn anonymous traffic into opportunities and increase productivity. While on the other hand, Marketers use the platform to automate lead generation, increase conversions.
How is this different from Clearbit, 6Sense, or DemandBase’s Website Identity Solutions?
Most companies rely on ‘Reverse IP Lookup’ technology to connect IP addresses with company names. At Happierleads, we use a completely different approach—our fully-permissioned, proprietary publisher network—allowing us to identify the exact individuals visiting your website. Discover more about how we identify your site visitors here.
Why is Happierleads ranked number #1 for data quality on G2 and Capterra?
Happierleads offers an advanced feature that automatically filters out bots, ISPs, and other non-qualifying traffic sources to ensure you receive only high-quality leads. Additionally, unlike other tools, Happierleads provides the flexibility for you to manually remove leads as needed.
What about U.S. state privacy laws, like the California CCPA and CPRA?
