Harnessing LinkedIn for B2B Lead Generation and Sales

LinkedIn is the best social media platform where corporate professionals and businesses interact. With over 930 million members across 200 countries, it’s the ideal place to find business opportunities. That’s why LinkedIn can boost your B2B lead generation and sales. As a company owner or B2B marketer, LinkedIn is the ideal platform to connect with […]

Intent Data – The Complete Guide

Intent Marketing: Understanding the Basics and Best Practices

Introduction You may have heard of the term “Intent Data” and wonder how it can benefit your lead generation efforts. This is rapidly becoming a game-changer in marketing, allowing for more personalized engagement and more precise targeting. Intent data is about marketing a product or a service based on consumers’ intent to adopt, purchase, or […]

Are you ready to see who is visiting your website?

who is visiting your site?

Who Is Visiting Your Website? Every business wants to know who is their website visitors. At Happierleads, we help companies identify the B2B businesses that are actively visiting their website so they can close more sales faster.  Happierleads knows the potential buyers visiting your website and helps you turn them into highly qualified leads. Happierleads […]

4 Ways to Reach Out to a Prospect for the First Time

What Is A Prospect? A prospect refers to a potential customer who meets specific criteria, fits within your target market, has the financial capacity to purchase your products or services, and has the authority to make buying decisions. On the other hand, a lead is a contact that has not yet been evaluated or qualified […]

Tips on How to Increase Sales for Your Small Business

sales

You can grow your business by finding ways to increase sales or by looking for new markets. By definition, the term “sales” refers to all activities involved in selling a product or service to a consumer or business. But in practice, it means so much more. Sales play a key role in building loyalty and trust […]

Explained: Cold, Warm, and Hot leads

lead funnel

We all know the importance of leads for business. A lead today could be a paying customer tomorrow… And more paying customers means more revenue for your business. We often hear of marketers talking about generating more leads, while sales people talk about closing more leads – turning leads into paying customers. However, not all […]