Intent Data – The Complete Guide

Intent Marketing: Understanding the Basics and Best Practices

Introduction You may have heard of the term “Intent Data” and wonder how it can benefit your lead generation efforts. This is rapidly becoming a game-changer in marketing, allowing for more personalized engagement and more precise targeting. Intent data is about marketing a product or a service based on consumers’ intent to adopt, purchase, or […]

Rules for Email Prospecting 

Email prospecting is the process of identifying, researching, and qualifying for cold emails. It’s a way of ensuring that you’re emailing people who fit your product or service. Email prospects also gives you valuable info that you can use to personalize current and future messages. Buyers always want to hear something from the seller. Some […]

Are you ready to see who is visiting your website?

who is visiting your site?

Who Is Visiting Your Website? Every business wants to know who is their website visitors. At Happierleads, we help companies identify the B2B businesses that are actively visiting their website so they can close more sales faster.  Happierleads knows the potential buyers visiting your website and helps you turn them into highly qualified leads. Happierleads […]

4 Ways to Reach Out to a Prospect for the First Time

What Is A Prospect? A prospect refers to a potential customer who meets specific criteria, fits within your target market, has the financial capacity to purchase your products or services, and has the authority to make buying decisions. On the other hand, a lead is a contact that has not yet been evaluated or qualified […]

Ways to Reduce Bounce Rate

ways to reduce bounce rate

What is Bounce Rate? Bounce rate is the percentage of visitors to a particular website who navigate away from the site after viewing only one page. As defined, Bounce rate is an Internet marketing term used in web traffic analysis. It represents the percentage of visitors who enter the site and then leave (“bounce”) rather […]

4 Proven Ways to Get More Quality Leads For Your Business

Lead Generation

Are you Looking for More Quality Leads? Every business is constantly searching for effective methods to acquire high-quality leads. This involves leveraging various platforms and strategies tailored to their specific target audience. Marketers and business owners invest considerable time, resources, and effort in generating new leads. However, it’s essential to ensure that the leads generated […]