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How to Build a Massive Sales Pipeline with 175M B2B Contacts

Written by
Bradley Moore
Published on
January 16, 2026
Table of contents

See the exact people visiting your website and Follow up with them.

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What if you had access to 175 million verified B2B contacts from 190+ countries? Imagine the sales pipeline you could build. In this guide, we'll show you exactly how to leverage a massive contact database to fill your pipeline and accelerate revenue growth.

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The Power of Scale in B2B Prospecting

Most sales teams are limited by their data. They rely on small, expensive lists or spend hours manually researching prospects. With access to 175M+ contacts, you can:

  • Target any industry, geography, or company size
  • Build unlimited prospect lists without per-contact costs
  • Test multiple market segments simultaneously
  • Never run out of prospects to contact

Step 1: Define Your Ideal Customer Profile

Before diving into 175M contacts, narrow down your ICP:

  • Industry: Which sectors buy your product?
  • Company size: SMB, mid-market, or enterprise?
  • Geography: Domestic, international, or both?
  • Job titles: Who are the decision-makers?
  • Revenue range: What's the ideal company revenue?

Step 2: Segment Your Database

With a comprehensive database like HappierLeads' 175M contacts, you can create highly targeted segments:

  • By seniority: C-level, VP, Director, Manager
  • By department: Sales, Marketing, IT, Finance, HR
  • By technology: Companies using specific tools
  • By location: Country, state, city-level targeting

Step 3: Verify Before Outreach

Even with quality data, verification before campaigns is essential:

  1. Use email verification tools (NeverBounce, ZeroBounce)
  2. Check the 'email validation status' field included in the data
  3. Remove contacts with old 'last seen' dates
  4. Start with smaller batches to test deliverability

Step 4: Launch Multi-Channel Campaigns

With your verified segments ready, deploy across channels:

  • Email: Personalized cold email sequences
  • LinkedIn: Use contact data to find and connect
  • Phone: Direct dials for high-value targets
  • Ads: Upload lists for LinkedIn/Facebook matched audiences

Step 5: Scale What Works

When you find a winning segment or message:

  1. Double down on similar prospects from the database
  2. Expand to adjacent industries or geographies
  3. Test variations of your winning approach
  4. Build lookalike segments based on converted customers

The Math: Pipeline ROI

Let's calculate the potential ROI:

  • Database cost: $4,999 one-time for 175M global contacts
  • Qualified segment: Even 0.1% = 175,000 ideal prospects
  • Email response rate: 2% = 3,500 replies
  • Meeting conversion: 20% = 700 meetings
  • Close rate: 10% = 70 new customers

If your average deal size is $5,000, that's $350,000 in revenue from a $4,999 investment. That's 70x ROI.

Why One-Time Payment Beats Subscriptions

Traditional data subscriptions charge $15,000-$40,000 per year with limited exports. With HappierLeads:

  • Pay once ($999-$4,999), own forever
  • Monthly updates included at no extra cost
  • Unlimited exports and usage
  • Share across your entire team
  • No per-seat or per-contact fees

Get Started Today

Ready to build the biggest sales pipeline your team has ever seen? HappierLeads offers flexible options:

  • $999 - 1 Industry
  • $1,999 - 5 Industries
  • $2,999 - 10 Industries
  • $3,999 - All USA (125M contacts)
  • $4,999 - Global (175M contacts)

Buy our 175M Contact Database with a one-off payment and start building your pipeline today. Download a free sample first to see the data quality.

faqs

Website Identification FAQs

Does Happierleads have a Free trial?

We show you who is visiting your website for free for 30 days. If you’d like to keep using it afterward—and export a CSV or send emails via our built-in Email Automation app or your CRM—the cost is $99/month.

What is Happierleads?

HappierLeads is the only solution that enables you to identify, qualify, and engage with your anonymous B2B website visitors—all within a single tool. No additional licenses or integrations with other outreach automation tools are necessary.

Who typically uses Happierleads?

Happierleads is used by Sales, Growth, and Marketing teams across various industries. If you are a B2B company, we are the solution for you. Sales teams use the platform to turn anonymous traffic into opportunities and increase productivity. While on the other hand, Marketers use the platform to automate lead generation, increase conversions.

How is this different from Clearbit, 6Sense, or DemandBase’s Website Identity Solutions?

Most companies rely on ‘Reverse IP Lookup’ technology to connect IP addresses with company names. At Happierleads, we use a completely different approach—our fully-permissioned, proprietary publisher network—allowing us to identify the exact individuals visiting your website. Discover more about how we identify your site visitors here.

Why is Happierleads ranked number #1 for data quality on G2 and Capterra?

Happierleads offers an advanced feature that automatically filters out bots, ISPs, and other non-qualifying traffic sources to ensure you receive only high-quality leads. Additionally, unlike other tools, Happierleads provides the flexibility for you to manually remove leads as needed.

What about U.S. state privacy laws, like the California CCPA and CPRA?

If you are compliant with these state-level regulations, the use of our product will not change that compliance status. We can now identify exact visitors in 173+ countries including the US, Canada, Australia, and many more. For GDPR-restricted countries (primarily EU member states), we use reverse IP lookup which only provides company information to adhere with GDPR requirements.